DNstudio
Be Epic. Epic is leader in the sport and amateur Kayak sector. A small company created by professional and passionate designer and athletes.


Problem:
How to show the passion and team spirit of this company?

Solution:
Use of action sh ots to showcase  the EPIC products in their natural element: the water. 

Full-screen immersive photos put the users inside the action. Clean design, white space and strong usability are the key design elements which reflect the the features of the EPIC Kayaks.